J.Satine

J.Satine Location

Setapak is a major, thriving suburb located close to the city centre, making it the ideal space for a mixed development project. This bustling neighbourhood has been undergoing continuous modernisation projects since the 1980s while retaining some of the older buildings, thus the area offers a mix of both old and new architecture. With many learning institutions in the region as well, Setapak has become a well sought-after location for both residential and commercial developments. 

This mature city suburb offers an array of shopping malls, eateries, premier healthcare facilities and multiple attractions to cater to the large population of more than 380,000. J. Satine Residences is located in Jalan Kilang, right next to Wangsa Maju area and from here, residents will be able to drive to KL city centre in just 20 minutes or reach Petaling Jaya in just 30 minutes. There are also options for public transportation such as buses and LRT to get to the respective destinations.

An image of the property location map is provided below.

Connectivity

Due to Setapak’s desirability as a strategic location for multiple developments, the region is well connected through a network of roads and highways for enhanced accessibility. J. Satine Residences is located at Jalan Kilang and this street is connected to other main roads in the region such as Jalan Genting Klang and Jalan Pahang, Jalan Ampang. Residents can also use the Kuala Lumpur Middle Ring Road 2 (MRR2), Duta-Ulu Kelang Highway (DUKE) and Ampang–Kuala Lumpur Elevated Highway (AKLEH) to access other parts of Klang Valley such as Ampang, Damansara, Shah Alam and many more. 

Due to the dense population count in Setapak and Wangsa Maju, traffic can get congested during peak hours. To alleviate this, there are public transportation options in place that residents can opt for. There are multiple bus stops within walking distance from J.Satine Residences while those who prefer LRT can head to the nearest station, LRT Wangsa Maju (2.5 km). Other LRT stations within the vicinity include LRT Taman Melati (2.6 km) and LRT Sri Rampai (3.4 km). To further help ease traffic congestion in the vicinity, the upcoming MRT line 3 is proposed to have a few stations in the area such as Jalan Langkawi, Danau Kota and Setapak. 

Convenience

Setapak is a lively enclave that has an abundance of amenities to provide a convenient living experience. The area has numerous nearby schools, various eateries, malls and many sports complexes as well as gymnasiums. Given that the area is known for its student population, it is no surprise that there are numerous primary, secondary and tertiary education institutions within a 10-km radius from the property. This resulted in a thriving region full of shopping malls like Setapak Central and Wangsa Walk housing supermarket and cinema chains such as GSC and TGV. 

Residents of J. Satine will also be spoilt for choice in terms of food as there are many eateries in the vicinity, be it within the malls or stand-alone F&B outlets. There are also multiple convenience stores nearby within a 3-km radius such as 7-Eleven, KK Super Mart, Family Mart, 99 Speedmart and even Mr. DIY. There are also a multitude of petrol stations available nearby such as Shell, Caltex, Petronas, BHP and Petron, all within 2 km from the apartment building. If immersing oneself in retail therapy or watching movies over the weekend becomes mundane, there are various other recreational options in the region. Zoo Negara is just 5 km away while about 8.5 km away is Kemensah Valley, where one can hike to the waterfall and enjoy nature to soothe away the accumulated stress from the week. 

All of the amenities listed below are within a 10-km range from J.Satine.

Education

School

• Setapak Blindness Special Education Secondary School (SMPK) -600 m
• Sekolah Menengah Kebangsaan Zon R1 Wangsa Maju – 1.0 km
• SK Wangsa Maju Seksyen 1 – 1.1 km
• SJKC Wangsa Maju  -1.4 km
• Sri Utama International School  – 1.5 km
• SK Danau Kota – 1.6 km
• Super Education Group Setapak 1 -1.6 km
• Sekolah Kebangsaan Wangsa Jaya – 2.2 km
• Sekolah Kebangsaan Desa Setapak – 2.3 km
• Sekolah Menengah Kebangsaan Taman Seri Rampai – 2.4 km
• Marian Convent Primary School – 2.5 km
• Sekolah Kebangsaan Wangsa Maju Seksyen 2 – 2.6 km
• SK Danau Kota 2 – 2.6 km
• SMK Danau Kota – 3.1 km
• SMK Taman Melati – 3.1 km
• Sekolah Menengah Kebangsaan Tinggi Setapak – 3.2 km
• SJKC Mun Yee – 3.3 km
• Sekolah Kebangsaan Wangsa Melawati – 4.0 km
• Fairview International School – 4.6 km
• SMJK Chong Hwa – 5.0 km
• Brighton International School – 5.3 km
• Sekolah Menengah Kebangsaan Seri Titiwangsa – 5.9 km
• Sekolah Menengah Kebangsaan Convent Sentul – 7.3 km
• Sekolah Setiabudi (Rendah & Menengah) – 7.5 km
• The International School of Kuala Lumpur (ISKL) – 7.7 km
• IIUM Schools Sdn Bhd – 8.2 km
• EtonHouse Malaysia – 8.4 km
• Sekolah Rendah Stella Maris – 9.0 km
• Baseerah International School – 9.6 km

Tertiary education

• Setapak Vocational College – 1.5 km
• TARUC – 1.7 km
• OUM Sri Rampai Learning Centre – 1.7 km
• National Integrated College KL – 1.9 km
• Malaysia Institute of Art – 5.2 km
• IJN College – 6.4 km
• Universiti Utara Malaysia Kampus Kuala Lumpur – 6.5 km
• Universiti Kuala Lumpur – 7.2 km 
• Advance Tertiary College (ATC) – 7.3 km
• International University of Malaya-Wales – 7.3 km
• President College KL – 7.6 km
• SEGi College Kuala Lumpur – 9.2 km

Shopping/Grocery

• NSK Wangsa Maju – 0.45 km
• Setapak Central Mall – 1.1 km
• Giant Hypermarket Setapak – 1.3 km
• AEON BiG Danau Kota – 1.9 km
• AEON Alpha Angle – 1.5 km
• Wangsa Walk – 2.7 km
• M3 Shopping Mall – 2.9 km
• PV 128 – 2.9 km
• AEON BiG Wangsa Maju – 3.2 km
• Melawati Mall – 4.2 km 
• KL East Mall – 4.5 km
• Giant Supermarket Setiawangsa – 5.3 km
• Giant Superstore Ulu Kelang – 5.5 km
• Intermark Mall – 6.0 km
• AEON MALL AU2 Setiawangsa -6.2 km
• Sunway Putra Mall – 7.0 km
• Quill City Mall – 7.1 km
• Pertama Complex First Shopping Center – 7.1 km
• SOGO Kuala Lumpur – 7.4 km
• Great Eastern Mall – 7.6 km
• Avenue K Shopping Mall – 7.8 km
• The LINC KL – 8.1 km
• Suria KLCC – 9.0 km

Hospital

• Rampai Puteri Medical Centre – 1.8 km
• OHANA Specialist Hospital – 1.8 km
• Columbia Asia Hospital Setapak – 2.5 km
• Hospital Wanita Dan Kanak-Kanak Naluri – 3.1 km
• KPJ Sentosa KL Specialist Hospital – 5.8 km
• KPJ Tawakkal KL Specialist Hospital – 5.9 km
• Hospital Kuala Lumpur – 6.2 km
• Hospital PUSRAWI Sdn Bhd -6.3 km
• Tunku Azizah Hospital – 6.7 km
• Sentul Medical Centre – 6.7 km
• Gleneagles Hospital Kuala Lumpur – 6.7 km
• Al Islam Specialist Hospital – 6.9 km
• Institut Jantung Negara – 7.2 km
• Tung Shin Hospital – 9.0 km
• Chinese Maternity Hospital – 9.2 km
• Prince Court Medical Centre – 9.7 km

Recreation

• Danau Kota Lake – 1.5 km
• Tasik Sri Rampai – 1.7 km
• Zoo Negara – 5.0 km
• Taman Tasik Titiwangsa – 8.3 km
• Kemensah Valley (Hiking/ATV/Waterfall)-8.5 km 

J.Satine Floor Plan

This affordable property type is designed to be compact and convenient without compromising comfort and space. As such, the design scheme incorporates strategic practicality and smart living features, appealing to first-time property seekers, particularly millennials who look for a living space that can complement their lifestyle. The property show unit is available for viewing which is styled with a combination of earthy palette and eye-catching organic features to represent a soothing living environment. 

J.Satine offers a standard built-up area of 800 sq. ft. consisting of 3 bedrooms and 2 bathrooms with 1 parking bay. The units are arranged in a mirror form thus the layouts are termed Type A and Type A-M. The unit size is perfect to accommodate young adults who would like to purchase their first home and nuclear families seeking a comfortable yet affordable home. The selling price starts at just RM300,000 as this is an affordable housing project initiative.

J.Satine Facilities and Amenities

Despite being an affordable home project, the property features a comprehensive range of in-house facilities to support a balanced lifestyle amidst the bustling metropolitan. In response to the rise in demand for a healthy living environment post COVID-19 pandemic, Platinum Victory Sdn Bhd emphasised on providing outdoor condo facilities so that homeowners can exercise, gather or just spend some leisure time outdoors within the vicinity of the same building. 

As a private residence that places importance on the safety of its residents, the developer has included a multi-tier security system inclusive of 24-hr CCTV surveillance and security patrol plus access card systems. The developer also included the use of a smart community app known as JaGaApp 2.0 to reduce hassle for homeowners as the app helps manage facilities booking, maintenance fees, and even visitor management. 

Ground Level 

• Swimming pool
• Wading pool
• Reading room
• Gym
• Multipurpose hall
• Futsal court
• Basketball court
• Badminton court
• Game room
• Changing room
• Meditation shelter
• Children playground
• Childcare centre
• Laundrette
• Sundry/convenience store
• Prayer room (Surau)
• Management office

Other Facilities

• CCTV Surveillance
• 24-hour security patrol
• Access card
• Carpark 
• Smart community app

J.Satine Property Analysis

J.Satine provides the exclusivity of being centrally located plus distinct features that encourage communal living. The property stands out with its integrated development whereby residential apartments, offices and retail spaces are consolidated into the same building to boost convenience. The property is also listed under residential title and not commercial, thus this means residents will have a huge saving in their utility bills. The residents get to experience living in a smart community, with the utilisation of JagaApp that helps systemize security and facilitate communication with security and the management office. Adding on a compact yet snug layout of 800 sq. ft. with 3 bedrooms and 2 bathrooms, complete facilities and a super affordable price that is hard to beat, J.Satine is surely a steal. 

Target Market

Considering the location, unit size, features and affordable selling price, this property is targeted at those who are embarking on their first home ownership journey. The project is also listed under Residensi Wilayah Project (RUMAWIP), an affordable housing programme initiative by the government. Malaysian citizens aged 21 and above in the low-to-middle income bracket who were born or live in KL are eligible to purchase homes under this programme. The income bracket should also be below RM10, 000 for single individuals and below RM 15, 000 for those that are married. As such, the best target market for this development are millennials, young adults and small families who have yet to purchase their first home. 

Competitor Analysis

Setapak has a myriad of high-rise residential buildings and to draw a fair comparison, properties with similar price and size as well as slightly higher price with larger unit size with varying years were selected. The properties used for comparison are SkyAwani 3,  an affordable housing project listed under RUMAWIP, Setapak Green, a lavish high-rise condominium and Sri Pelangi, a medium-cost development. SkyAwani 3 is on leasehold land, similar to J.Satine while Setapak Green and Sri Pelangi have freehold property status. 

Setapak Green has the lowest density as it is targeted to those seeking a more luxurious living space while Sri Pelangi and SkyAwani 3 have a higher number of units and J.Satine has the highest density with 3,600 units. This then translates to a higher price per sq. ft. and overall higher selling price for Setapak Green due to the lavish factor. Although Sri Pelangi has a low selling price, it is crucial to remember that the project was completed in 2003, about 20 years ago which means the unit design and facilities may not suit the current city dweller’s demands. SkyAwani 3 has the same unit size, price per sq. ft. and selling price thus it is the closest competitor to J.Satine. 

One advantage that J.Satine has is that it is the latest development which takes into account all current demands, what with the COVID-19 pandemic changing the landscape of home ownership. Thus the design, layout and all the facilities offered are contemporary and of recent times to suit the current needs of city dwellers. J.Satine is also closer to the LRT Wangsa Maju station compared to the other properties, making it extremely convenient for those who take public transportation. J.Satine has a higher number of units compared to the rest but this also means, more people will have a chance to own their own home under RUMAWIP as there has been a spike in demand for affordable housing in central locations. Overall, J.Satine is the best affordable option in a prime location complete with recreational facilities to support harmonious living. 

J.Satine Developer:  Platinum Victory Sdn. Bhd. (JV with Jakel Group)

Platinum Victory Sdn Bhd is no stranger to the property development industry as they are particularly popular with high-rise buildings especially in the Setapak area. Their projects are usually known with the acronym PV and are highly sought-after due to practicability and affordability in both residential and commercial developments.  Their reputable track record was recently proven again with three of their residential projects launched in 2020 (Vista Sentul Residences, Vista Danau Kota Residensi Wilayah and MH Platinum 2 Residences) achieving a take–up rate of 90% each.

The developer has multiple successful, major projects under their belt such as Platinum Walk, PV condominium range, The Palette, Pelangi Condominium, The Face Platinum Suites and many more. The company had decided to joint venture with Jakel Trading, a major player in the textile industry in Malaysia, to create J.Satine as an affordable option to ease the property ownership journey for many. Both companies have won accolades of prestigious awards in recognition of their high-quality work in their respective fields.

Summary

With an increasing demand for affordable, high-quality homes in prime locations, the developers of J.Satine are sure to hit the right spot with this residential development. Based on location, essential amenities and facilities to property price, J.Satine is a reasonable selection for aspiring homeowners seeking an elevated living experience.